The Problem
Pet grooming salons in Turkey still largely rely on paper notebooks, phone calls, and WhatsApp messages to manage appointments. This leads to double bookings, missed customers, zero visibility into business performance, and a frustrating experience for pet owners trying to book a slot.
There was no purpose-built, affordable SaaS solution tailored to the unique needs of the pet grooming industry — managing pet profiles, breed-based pricing, groomer assignments, and customer loyalty all in one place.
The Solution
PatiTakvim is a multi-tenant B2B SaaS platform that gives every pet grooming salon a complete digital management system. It replaces paper-based workflows with a modern, mobile-friendly platform that both salon staff and pet owners love to use.
Appointment Management
- 4 calendar views: Daily, weekly, monthly, and a side-by-side employee view for comparing groomer availability at a glance
- Smart availability engine: Automatically calculates open slots based on working hours, breaks, leave days, holidays, and existing appointments
- Conflict detection: The system blocks double-bookings — same groomer, same time slot, zero chance of overlap
- Drag-and-drop rescheduling: Move an appointment to a different groomer or time slot with a single gesture
- Multi-service bookings: Customers can add multiple services in one appointment; durations are auto-calculated
- Two booking modes: Simple mode (auto-assign groomer) or groomer-based mode (customer picks their favorite)
- Flexible approval: Instant confirmation or manual salon-owner approval — configurable per salon
- Status tracking: Pending → Confirmed → Started → Completed / Cancelled / No-show
- Cancellation policies: Salons define how many hours before the appointment customers can cancel for free
Customer Management (CRM)
- Auto-segmentation: Customers are automatically classified as New, Regular, VIP, or Inactive based on visit patterns and spending
- 360° customer card: Full appointment history, total spend, pet list, and loyalty points in a single view
- Inactive customer alerts: Customers who haven't visited within a defined period are flagged automatically
- SMS onboarding: When a new customer is added, login credentials and the salon code are sent via SMS
- Bulk messaging: Send campaigns, reminders, or holiday greetings to all customers or specific segments
Employee Management
- Groomer profiles: Photo, specialties, assigned services — all in one place
- Individual schedules: Each groomer can have different working hours and break times
- Service assignment: Define which groomer can perform which services
- Performance tracking: Appointment count, revenue generated, completion rate — per-groomer reports
- Leaderboard: Weekly, monthly, and yearly performance rankings to motivate the team
Services & Pricing
- Breed-based pricing: Three price tiers per service — small, medium, and large breeds
- Service templates: New salons can import a standard set of services with one click
- Drag-and-drop ordering: Rearrange the display order of services for the customer-facing view
- Duration-based planning: Each service has a duration in minutes; appointment slots are calculated accordingly
Campaigns & Loyalty
- 3 campaign types: Percentage discount, fixed amount discount, and birthday campaigns
- Targeted campaigns: Filter by service, pet type, or customer segment
- Coupon codes: Auto-generated or custom promotional codes
- Loyalty points program: Earn points per spend, redeem points as discounts
- Point expiry: Configurable by the salon (default: 1 year)
- Smart suggestions: The system detects low-occupancy days and suggests campaigns like "Tuesdays are 40% empty — create a deal"
Pet Tracking & Care History
- Behavioral notes: Groomers leave internal notes about pets (aggressive, nervous, allergic, etc.)
- Next-visit alerts: Past behavioral notes appear on the calendar and daily summary for the next appointment
- Before/after photos: Grooming photos are taken and automatically sent to the pet owner
- Health & allergy info: Each pet's profile ensures the groomer is informed before the session begins
Daily Summary (Start-Your-Day Screen)
- Morning dashboard: Overview of all today's appointments with pet info, allergy warnings, and behavioral notes
- VIP highlights: Important customers are prominently flagged
- Cancellation history warning: A warning icon for customers who frequently cancel
Notifications & SMS
- Automated notifications: Appointment confirmations, reminders, and cancellation alerts — triggered by salon settings
- Multi-channel: SMS, WhatsApp, and in-app push notifications
- Per-notification channel config: Choose which channel is used for each notification type
- Custom SMS templates: Different message templates for each notification type
- SMS credit system: Salons manage their own SMS credits and purchase packages
- Google review link: After appointment completion, an automatic review link is sent to the customer
Weather Integration
- 5-day weather forecast: Weather icons appear on the calendar based on the salon's location
- Cancellation risk alerts: Rainy or stormy days trigger cancellation risk warnings
- Occupancy prediction: Expected cancellation rates based on weather conditions
Customer-Facing Experience
Pet owners get their own portal with a step-by-step booking flow: Select pet → Choose services → Pick date → Select time → Confirm. They can manage pet profiles, track appointments, earn and redeem loyalty points, browse active campaigns, and receive notifications — all from their phone.
Subscription & Payments
- 3 plans: Starter, Professional, and Enterprise — with different feature limits and pricing
- Monthly or annual billing: Annual plans come with a discount
- 14-day free trial: Full feature access, no credit card required
- Secure payments via iyzico: 3D Secure, Checkout Form integration